Taking care of the user experience brings profit and leaves you with the feeling that it has been well attended to.
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ConduPasqua Condutores Elétricos is one of the largest Brazilian industries of bare, enameled and rectangular copper wires. The company had a website for the wholesale of products for distributors and retailers. But the page visual was outdated letting the buyers in doubt.
The Garimpo UX has been sought to create a visual impact and at the same time make navigation easier and the shopping experience more assertive. ConduPasqua believed that the work would not only bring financial gains, but would also leave customers with the feeling that they were very well served.
The team of designers of the Garimpo UX developed a strategy so that the products for sale had more prominence in the site, that was very turned towards the institutional side of the company. With just a few clicks, customers started to choose and know the details of the items available, and with the installation of an online chat tool, it was possible to ask questions in real time with ConduPasqua sellers.